KultKIT – Logo competition proposal
KultKit is, in short, a project, aimed at connecting German and Danish people together, especially youth. To show the possibilities not only in their home country, but also abroad, optically raising bridges between Germany and Denmark.
KultKIT has announced a logo competition, in which I participated, though have not won.
The KultKIT logo shows a few things at once. The “KK“ shortcut, though not telling whole
name of the project, is ideal as a symbol, easy to memorize and easy to use. The ,,K“ letters
are also made and connected together in such a way, that it is not completely just two letters
anymore. As I said, it is a symbol, which makes it very distinguishable apart from the other
possible text in vicinity. Colors are easy-to-recognize flags of Denmark and Germany, and
since the ,,K“ letters are basically connected together, it implies connection between these
two countries.
Also, as you‘ll see in the next page, the logo is possible to minify into extreme sizes, and
converting into greyscale, if needed, makes no problem.
